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What would the marketer need to know to understand how to use personalization strings?

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(@ruleychuck)
Posts: 689
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A marketer wants to use personalization strings to create individualized content for an upcoming send.

What would the marketer need to know to understand how to use personalization strings? (Choose 3)

  • A . Personalization strings are case sensitive
    B. Personalization strings are noted by two sets of double percent symbols
    C. Personalization strings can appear in the subject line or body of the email
    D. When using subscriber data, the attribute or field should have a default value
    E. Personalization strings are limited to profile attributes

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Suggested Answer: A,B,D
 
Posted : 20/12/2022 4:44 am

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