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Topic starter
06/08/2022 8:42 am
Northern Trail Outfitters is noticing a gradual decline in the percentage of conversions per emails sent in their digital marketing campaign. A new initiative is being adopted to reverse the trend
What action should be taken to increase subscriber engagement? Choose 2 answers
- A . Increase volume of emails to a wider audience.
- B . Increase the use of dynamic content in emails.
- C . Adopt a Cart Abandonment Email Campaign.
- D . Introduce more identity verification steps in check out process.
Suggested Answer: B,C