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A snack company ran a preliminary simple linear regression analysis to determine channel contributions to sales. The model, coefficients, and data set are as shown. All numerical values are rounded.
Sales(week) = BO (Intercept) + B1 f(FB Video) + B2 f(FB Display) + B3 f(TV) + B4 f(Digital Video)
What are the attributed sales from Facebook for Week 2?
- A . 68
B. 62
C. 55
D. 57
Suggested Answer: C
Posted : 04/02/2023 7:03 pm