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The CMO at Northern Trail Outfitter (NTO) has tasked the marketer with tracking the performance of NTO’s welcome and post purchase journeys.
Which action should the marketer take to evaluate journey performance?
- A . Define a goal for each journey.
B. Review opens and clicks activity summaries.
C. Export the journey email analytics
Suggested Answer: A
Posted : 26/10/2022 8:42 pm