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They have identified three separate groups:

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Morgan
(@pacapacmorgan)
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Joined: 7 months ago
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A retail company needs to create journeys that will target subscribers based on website behavior.

They have identified three separate groups:

* Customer who searched for an item on their website

* Customers who abandoned a cart on their website

* Customers who made a purchase on their website

Which three questions should the consultant ask in order to design the data structure to this solution? Choose 3 answers:

  • A . Should customers exit the journey when the goal is met?
  • B . How are the subscribers identified in your web analytics?
  • C . How many messages should be included in each journey?
  • D . Should a single customer exist in multiple journeys at the same time?
  • E . How long after the behavior occurs will a subscriber need to enter a journey?

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Suggested Answer: B, D, E

   
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